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Beauty Industry

Theraplex Enters China

The small beauty company has a new distribution deal and will expand overseas.

Theraplex, a small Memphis-based manufacturer and distributor of over-the-counter moisturizers and facial chemical peels, has entered into a long-term distribution agreement with Techwise International for the distribution of its entire line of products into China.

Theraplex’s products have been recommended by dermatologists for more than 20 years, the company says, to patients suffering from various dry skin conditions.

Techwise International is a Las Vegas-based company that develops senior housing facilities in the United States and China, and is also involved in the import and export of various products.

Jun Yang, president of Techwise, first became aware of Theraplex skincare products a few years ago when his wife’s dermatologist recommended that she use one of the brand’s moisturizers to remedy a persistent dry skin condition. The product was effective and worked quickly, and his wife has been using the entire product line ever since.

“I recognized the products’ potential in a huge market like China, and contacted Theraplex. After several discussions and negotiations, we entered into the agreement,” said Yang.

He added, “I am very optimistic about the opportunity for Theraplex products in China and other markets in the Far East as well.”

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